
LET ME GUESS.
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You’re constantly second-guessing whether or not you’re eating and training the right way
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You’re stopping and starting your diets in line with your life events (AKA you’re on point when things are quiet, and totally of the rails once a birthday dinner or a holiday comes around)
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You’re using diet and exercise as a ‘punishment’ for when you look in the mirror and don’t like what you see
Sound familiar? I thought so… (because a few years ago, I was there too)
BUT IMAGINE IF YOU WERE…
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Were finally losing weight because you had a plan built specifically for you
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Felt no worry or nervousness around social events because you had all of the tools to be able to navigate them without losing progress (or missing out)
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Felt excited about going to the gym and eating healthy because you love your custom plan AND the progress you’re seeing
Those are the results that are common for my clients to achieve (and maintain for LIFE)

I’ll be real with you, my coaching isn’t a quick fix. It’s not something you start 6 weeks before your birthday in an attempt to ‘shred’ an extra 5kg just to go back to your regular yo-yo dieting cycle afterwards.
My VIP coaching has a 6 month minimum. Yes, 6 months. Because changing your body and your life for GOOD doesn’t happen over night (and we both know how quick fixes have failed you in the past).. It’s time for you to finally commit to a higher touch, higher impact experience that will finally give you a better way than restrictive dieting and the exhaustion that comes with it. It is designed to be the last health and fitness program that you will ever have to sign up for. We’ll build new habits, beliefs, and lifestyle upgrades so that you can lose
HERE'S WHAT SOME OF MY CLIENTS HAVE TO SAY:





All of these inclusions have been carefully selected to ensure that we’re not missing a single thing. We understand that training and nutrition CAN be really difficult but that’s why we’re here. We’re here to take away the frustration of starting again each week, the annoyance of never knowing if you’re even doing the right thing, the disappointment when you weigh in each week and see that you’re making no progress - all of those things GONE once you start the VIP coaching experience.
Holiday Coming Up?
Perfect,
let's strategise!
Extra Hungry today?
Not a problem,
have some more food!
Not feeling this gym today?
We've all been there,
take the day off!

Teisha
I am loving the constant support and check ins from both Ell and the other girls. I have found the fact that everyone is at different stages of their journey is a great thing. If one person is having a bad day or week and another person is on track and doing great it is so humbling knowing that we all have our days and can get back on track. Knowing it’s not the end of the world or means that we’re falling behind. I love that Ell is open to changing things around with our training and helping find what works best for us individually. As well as the numerous amount of knowledge Ell has shared. I would most definitely recommend this coaching program to others. The knowledge and flexibility Ell teaches is like no other. This program is exactly what most women are looking for to find their way. I think the biggest progress has been my mind set. Learning to exercise and eat in a sustainable way has been incredible. I no longer feel guilt for eating certain foods such as chocolate, or going out for a meal or having a drink. I know it’s not going to set me back. I’m just living. My confidence has improved immensely in the gym, I used to avoid going at certain times because I didn’t want to be around too many people. Now I’m going at peak times alone and trying different things and videoing myself. All things I didn’t think I was capable of.
Kelsi
The program has been nothing short of amazing. I've grown so much, not only physically, but mentally as well. I thought I had a healthy relationship with food before I started with Ell but she has opened up a whole new world for me and I'm no longer scared of eating more! I've never eaten this much food in my life and yet, my body has continuously made progress every week! I also FEEL so much better. My body is loving the food; I'm no longer bloated, feeling moody, fatigued, craving sugar all the time and the guilt of eating out has completely been forgotten. After having a bad experience with a coach in the past I was so scared to take the leap into CBE, but I'm so glad I put my trust into Ell. She has been so supportive and I've learnt so much from her in such a short time! She's my #1 hype woman and I'll forever be grateful for this journey she's allowed me to go on with her and the rest of our AMAZING community! All that aside, my favourite piece of progress so far is my strength gain. I've been blown away by my own progress in the gym and I have absolutely loved watching heavy weights become so light😂 After having two babies in such a short timeframe (2 under 2 club✌🏼) I needed to find myself again and find my confidence and working on putting myself first so I could be a better partner and mother and I think Ell has done an amazing job at helping me do that so I can't wait to see what progress we can make from here! I would recommend this to ANYONE and EVERYONE I speak to. It has been life changing!
Ash
One of my fav things about Coached By Ell is the community aspect, feeling like I'm not alone throughout this journey. The support received is phenomenal, through the group calls, 1:1s, DMs and various group posts. I really enjoy being a part of this positive space. I also like being able to keep a record of my training and track my progress. I find this motivating and it helps keep me accountable whilst working out. The communication with Ell is next level amazing. She goes over and above answering questions, leaving in depth feedback on training technique and food dairy submissions, ensuring that all comments left are fully understood (even going as far to post demonstration videos breaking down and explaining components of certain movements). This is my first time engaging a coach, I was intimidated at first, but felt at ease instantly after our initial consult call. Ell is super approachable and I genuinely feel she is in my corner, celebrating my wins and supporting me through all of life's setbacks. The results I have achieved go far beyond physical. My outlook, mindset and the way I treat and feel about myself has improved drastically. Slowly I am forming new habits and breaking down barriers bestowed upon myself. I am creating the space I need within my life to improve not just my health but my overall well-being.

Hi, I’m Ell
I’m the head coach (and CEO) of Coached By Ell. You can find me on instagram at @_coachedbyell. I’ve created CBE and formulated our VIP coaching offer for the specific purpose of making sure YOU DON’T HAVE TO GO THROUGH WHAT I DID.My health and fitness journey has been a LONG one. It’s not at all been easy, linear or totally enjoyable at all times. I previously struggled with a poor relationship with food that developed from not understanding food. I didn’t know what I was supposed to eat, how I was supposed to train or how to cope with my progress being unraveled by social events because I didn’t know how to incorporate them into my plan. I wanted to change so badly that I wasted money on quick fixes, challenges, and other coaches with no idea how to actually help me (eg empty promises) and got absolutely no where. If I DID see any results, they wouldn’t stick around for long because I didn’t know the why behind the methods and therefore they were completely unsustainable.
Eventually, I spent hundreds of hours taking matters into my own hands and figuring out the RIGHT way to lose weight. Now, I’ve helped dozens of women do exactly that. Finally, you can eliminate the years of guessing, trial and error and just plain old wasting time. VIP coaching is the perfect combination of training, nutrition, mindset, support, education and genuine care. Care for your wellbeing, care for your experience and care for your success. It’s exactly what I WISH I had when I was in your shoes.
My VIP coaching isn’t like anything you’ve seen before. It’s not just ‘training programs’ and ‘customised macros’, it’s an entire lifestyle program built from scratch around YOU. There’s no ‘template’, there’s no ‘one size fits all’, we start from the ground and we build it AROUND you.

VIP Coaching is PERFECT for you IF:
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You’re sick of feeling frustrated at the end of an 8 week challenge and you want to know what it feels like to actually achieve your weight loss goals.
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You’re ready to dedicate the next 6-12 months to work on your mindset, health and overall lifestyle (not just your body weight)
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You don’t want to be a slave to your excuses or your reasons ‘why not’ anymore. You want to transform.
VIP Coaching is probably NOT for you IF:
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Your excuses are your comfort zone and you’d rather stay there because that then means you have to show up and do the work.
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You want really fast weight loss and you’re happy to sacrifice your emotional wellbeing and your health to get there.
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You think you can do it alone and you don’t care to be a part of an uplifting, encouraging community.
frequently asked questions
How much does it cost?
The investment depends on which option you choose, but payment plans start at a couple of hundred dollars per month.
How involved is Ell with the coaching?
Like, super involved. This is our most high touch offer meaning you’ll receive the most amount of support (directly from Ell). You’ll have direct message access Monday-Friday as well as live coaching during the group coaching sessions and your 1:1 private sessions.
What makes this different to other coaching programs?
Well for starters, we actually care. Not just about getting cool before and after pictures for our marketing (literally couldn’t care less about that tbh). We care for your well-being, your education, your health and of course your results. We want you to feel like you’re the only client we have, not like you’re one of many.
How long will it take to see results?
The million dollar question! You’ll start seeing results straight away. There’s no perfect timeline when it comes to weight loss or building muscle, so if you’re signing up for that quick fix I’m here to tell you that this isn’t the program for you. Results come in many forms (increased strength, more energy, higher libido, better sleep, overall healthier, overall happier) and you’ll start seeing those results almost instantly once you start implementing our approach
What are the steps?
After you apply, I’ll send you a DM and we’ll chat through your goals and make sure it’s a really great fit for you (I would never take on someone who I wasn’t super sure I was the perfect coach for!) then we’ll jump on a call to discuss which option would be best for you and get you started straight away! We like to work fast ;)
Am I guarenteed to see results?
I can guarantee my coaching methods work really really well. But they only work well if you follow them. I can’t guarantee that you’ll do the work, so I can’t guarantee that you’ll see results BUT what I will say is that my clients who are showing up and putting in the work are ALL ticking off their goals and changing their lives!
What if I have more questions?
Click here to DM me on Instagram! Start with the words BF SALE so I know exactly what’s up and we can chat through which option would work best for you and your goals!